February 2014

How to get a presence on the web – Part 2

2018-05-17T06:12:51+00:00

The website Numerous books are on the market covering all aspects of the website design process and various programming languages. Whether you are planning on doing it all yourself or are hiring a professional for the design and implementation of your website, you will need to answer a number of important questions. Your answers are crucial in determining the design and implementation of the site. First decide what you want your website to do. Do you want it to inform, educate, entertain or sell? Is it supposed to enhance brand equity, lower costs or improve customer relations? Consider who your audience is, and write accordingly. Refrain from using confusing abbreviations or jargon. Determining who will use your site often goes hand-in-hand with identifying its goals. Next, do some research. You don’t want to create your Internet strategy in a vacuum. Carefully evaluate the web presence of your competition and look [...]

How to get a presence on the web – Part 2 2018-05-17T06:12:51+00:00

How to get a presence on the web – Part 1

2016-02-25T02:54:13+00:00

Domain Name Registration So you want to have a presence on the web, but you don’t know how, what to do next, or what all that techno-babble means? No problem, it really isn’t very complicated. In this three-part series, I’ll walk you through the steps required to launch your website. Generally, there are three steps you need to understand: 1. You need to register a domain name. 2. You need to design and implement the website. 3. You need to get a hosting service. In this issue, I’ll shed some light on the first step: the domain name. A domain name is a unique name and identifier for your website. Some examples of domain names are yahoo.com, microsoft.com and graphicdesignstudio.net :) Before we go into more detail about domain names, it’s important to understand the concept of a Universal Resource Locator (URL). A URL is a unique identifier for every [...]

How to get a presence on the web – Part 1 2016-02-25T02:54:13+00:00